As we mark Diabetes Awareness Month in November, it is perhaps good to start with a reality check. The fact is that too many Canadians are already very aware of diabetes, either because they are living with it, or know at least one friend or family member who is.
With all the medical advances we’ve seen in recent years, it’s easy to forget sometimes that ultimately we are responsible for our own health, and that our healthcare providers are there to guide us, but may not know our circumstances as well as we do.
New high-cost drugs are creating financial burdens for families and employers.
If you want to know what your audience wants, you can do a couple of different things. You can conduct surveys or focus group sessions or just pay close attention to how they behave on Twitter.
TERRY FOX RUN DAY – September 17, 2017
Just a few months before his 19th birthday in 1977, Simon Fraser University kinesiology student Terry Fox was diagnosed with osteosarcoma and learned he would lose most of his right leg to amputation.